Future' Cert IV PR students

Future' Cert IV PR students, you guys are going to have your work cut out for you. Please remember that when you start your course, nobody is better that anyone else. That is why you guys are all there. As you go through your course you will find, in your class, there will be one or two students that will be the idiots or want to be the lecturers pet or be the best. Remember there is no such thing, especially in PR. PR requires many hands to get the job done and this is called team work. Without your team you are nothing, so never mind the idiots in your class, just focus on reaching your objectives and once that’s done then choke each other. The lecturers are there at your disposal and they are great.  Use them because they have heaps of experience, so please, all you need to do is listen, understand and apply yourself, that is all that is required of you. 

Sometime in your semester there will come a time where you might think the lecturer is being a bum, or just being impossible with you. If this happens, remember that this is not the case. The lecturers are there not because they think you are stupid and lazy, they are there because they know each and everyone’s potential. What you have to remember is that they believe in you and they want you to believe in yourself. Once you believe in yourself the sky is the limit for you. You will be able to conquer the inevitable.

PR to many of you might sound like an easy job. It’s not! It demands personality, respect, determination, understanding, loyalty, perseverance, patients and time. In order to be successful you need to have these qualities. Most importantly guys NETWORK, NETWORK, NETWORK. THIS IS VERY IMPORTANT.

Personal Experience in Public Relation

I’m not new to PR but I do believe that we learn new things everyday. I have had phenomenal experiences working in PR for the South African Navy; and many people would die for the opportunities that I had and would kill to meet the people I have met. For me PR is one of the most interesting careers I have stumbled across in my life. I have worked in many places before the Navy; whilst in the Navy I changed my career 4 times, the fourth change for me was the best. I realised that this is where I want to be and that this was my calling. 

Working in PR requires a lot of hard work, but in the end it all pays off. Many people I know who work in PR don’t have the formal qualification. This is not a bad thing; however, I believe that getting a formal qualification would bring a better understanding and reasoning for you when you work in the field. Many people would talk about personal experiences as being the best form towards your qualification, which I agree with fully, but what we also need to know is that there are many different methods, cultures, traditions and people out in the world.

Studying PR at Central was a bit different for me because coming from a military background and from a country with a diverse background was a big change for me. But as I said in the beginning of my blog, we learn new things everyday. PR has changed my life a lot it has made me more patient and understanding, especially when it comes to people and their needs and wants. It also taught me to treat everyone like they are very important to you and with respect because you will never know where and when you might need that network as a life line again.